What is AI fluency coaching?
AI fluency coaching is a structured six-week programme that gives C-suite executives and senior leaders direct, hands-on experience with AI tools. Unlike one-off workshops or briefings, participants work with AI on their own real tasks - with a personal AI agent, weekly guided challenges, and one-to-one coaching from a practising CIO.
The goal is genuine fluency: the ability to use AI confidently, judge its capabilities honestly, and make informed decisions about AI investment and governance.
How is this different from an AI workshop or keynote?
Most executive AI training is a one-off event - a keynote, a half-day workshop, or a briefing session. These create awareness but not fluency.
The AI Fluency programme runs for six weeks. Each participant gets their own personal AI agent configured for their role and sector. Weekly challenges use the participant's actual work, not generic exercises. The result is hundreds of real AI interactions and genuine capability - not just a certificate or a set of slides.
Is this a technology training course?
No. This is not about learning to code, understanding neural networks, or mastering prompt engineering. It is about giving senior leaders enough direct experience with AI that they can make better decisions about it - investment decisions, governance decisions, strategic decisions, and people decisions.
The programme meets participants where they are. Many start with zero AI experience and finish with genuine confidence and practical capability.
Who is the programme designed for?
The programme is designed for C-suite executives, board members, and senior leaders - particularly those in commercial, strategic, or operational roles who are influential in decisions about AI but haven't used it systematically.
Typical participants include CEOs, Chief Commercial Officers, Chief Financial Officers, Chief Risk Officers, Chief HR Officers, COOs, and Managing Directors. No technical background is required. The only prerequisite is curiosity and a willingness to try things.
Can the programme run for a whole leadership team?
Yes. The programme works for individual executives or across a senior leadership cohort. Running it for a team has additional benefits: shared vocabulary, aligned understanding of AI capabilities, and the ability to discuss AI opportunities in the context of the whole organisation rather than a single function.
Each participant still receives their own personal AI agent and individual coaching.
What sectors does AI Fluency Coach work with?
The programme was built from direct experience in banking and financial services, and is particularly strong in regulated industries. AcuityX works with banks and financial institutions across the UK and Gulf region, including the UAE, Bahrain, Saudi Arabia, Qatar, Oman, and Kuwait.
The programme structure adapts to any sector where senior leaders need firsthand AI experience to make better decisions - but financial services is where the deepest expertise lies.
What does each participant actually receive?
Each participant receives:
A personal AI agent configured specifically for their role, sector, and goals. This isn't a shared tool or a generic chatbot - it's their own AI, set up to be useful from day one.
A personalised guide tailored to their experience level and the themes they'll explore each week.
Weekly themed challenges based on real work. The six themes are: First Conversations, Writing and Thinking, Strategy and Analysis, Data and Decisions, Governance and Risk, and Commercial Opportunity.
Tips, challenges, and support via WhatsApp throughout the programme.
One-to-one coaching with the instructor as needed.
How much time does it require each week?
The programme is designed around 30 minutes a week so it fits any executive schedule - but in practice, most participants end up preferring a full hour once the conversations get going.
It's built around the participant's existing work, with no classroom sessions or mandatory video calls. The weekly challenges are done as part of normal work - for example, using AI to prepare for a real meeting, draft a real document, or analyse real data.
What outcomes do participants leave with?
Genuine AI fluency - more meaningful AI interactions than most senior executives. Real experience, not borrowed opinions.
Grounded judgement - a tested view of where AI is capable and where it needs oversight. Judgement that comes from finding limits firsthand.
Commercial perspective - 3+ AI opportunities identified in the leader's own function, mapped against effort and impact, ready to act on.
A personal AI statement - a written reflection: what the leader found, what changed their thinking, and concrete recommendations for next steps.
I'm a senior leader and I want to do this for myself. Is that how it works?
Absolutely. Many participants find this programme themselves - they've heard enough about AI, they know it matters to their role, and they want to get hands-on rather than sit through another presentation. You don't need your L&D team to enrol you. You can start a conversation directly and we'll tailor the programme to your role, your sector, and your goals.
I'm not technical at all. Will I struggle?
No. The programme is specifically designed for people who have never used AI in any meaningful way. There's no coding, no technical setup, no jargon. Your AI agent is configured and ready before we even meet. Week 1 starts with a guided conversation together - you won't be left on your own to figure anything out. Most participants are surprised how natural it feels by the end of the first session.
Will this actually change how I work, or is it just interesting?
Both - but the first one is what matters. By Week 3, most participants are already using their AI agent to help with real tasks: exploring ideas, researching topics, preparing for meetings, getting started on things they've been putting off. By Week 6, they have a fundamentally different relationship with the technology. They know what it's good at, where it breaks, and how it fits into their work. That's not a novelty. That's a competitive advantage.
What if I've already tried ChatGPT and wasn't impressed?
That's actually the most common starting point. Most executives have had a brief, underwhelming interaction with a generic AI tool and concluded it's not for them. The difference here is that your AI agent is configured for your role and your context, the challenges are structured around real work, and you have a coach guiding you through what to try and how to get value from it. The distance between "I tried ChatGPT once" and "I've used AI systematically for six weeks" is enormous.
Is my data safe? I work in a regulated industry.
Your AI agent runs in a private, separate environment - completely outside your corporate systems. No data flows back to your employer's infrastructure and nothing is used to train AI models. You control what you share with the agent, and we'll guide you on how to get value from AI without putting sensitive information at risk. The programme is designed by someone who works inside a regulated bank every day - we understand the boundaries.
What happens after the six weeks?
Your OpenClaw agent is retired at the end of the programme - the environment, the server, and the Workspace are all shut down. The six-week structure is designed to be complete in itself.
What you keep: your personal AI statement, your saved conversation history, and - more importantly - the fluency. By week six, you've had hundreds of real AI interactions. That capability doesn't disappear when the agent does, and you can apply it immediately using any AI tool your organisation chooses.
Some clients re-enrol or extend. Most don't need to.
Who delivers the programme?
The programme is delivered by Ewan MacLeod, a practising Interim CIO at a UK regulated bank with over 20 years of experience in banking technology leadership. Ewan works with AI in a production banking environment every day - this is not advisory from a distance.
He also advises banks across the Gulf region on AI strategy and publishes across specialist media properties covering fintech, AI, and banking. The programme is delivered through AcuityX.
Who's behind the programme?
The AI Fluency programme is backed by AcuityX, a digital transformation and AI strategy firm that works with banks and financial institutions across the UK and Gulf region. AcuityX isn't a training company - it's a team of practitioners who build and deploy technology inside regulated organisations.
That matters because the programme content, the AI agent configuration, and the coaching all draw on real delivery experience. The team behind it includes people who have led core banking migrations, built digital banking platforms, designed AI strategy for regulated firms, and shipped real products in financial services. When a participant asks "would this work in my organisation?", the answer comes from people who've done it.
AcuityX also runs assessment platforms, AI-powered tools for financial institutions, and advises on technology strategy across the Middle East and UK markets. The AI Fluency programme is one part of a broader practice built around making technology work inside complex organisations.
How do I get started?
The process starts with an initial discussion - usually with the learning team or the executive themselves. Once a participant is selected, there's a briefing conversation to understand their role, goals, and current AI experience.
From there, a personalised guide is prepared, a personal AI agent is configured, and the six-week programme begins.
Contact ewan.macleod@acuityx.ae or message via WhatsApp to start a conversation.